{"id":9348,"date":"2026-01-29T10:51:54","date_gmt":"2026-01-29T10:51:54","guid":{"rendered":"https:\/\/redcarcleveland.co.uk\/business\/?post_type=tribe_events&p=9348"},"modified":"2026-01-29T10:51:54","modified_gmt":"2026-01-29T10:51:54","slug":"supply-chain-building-a-stand-out-brand","status":"publish","type":"tribe_events","link":"https:\/\/redcarcleveland.co.uk\/business\/event\/supply-chain-building-a-stand-out-brand\/","title":{"rendered":"Supply Chain – Building a stand-out brand"},"content":{"rendered":"

Extract from event advert<\/strong><\/em><\/p>\n

\n
\n

“Most SMEs are busy delivering day-to-day. The problem is, if customers, partners, or buyers can\u2019t quickly understand what you do and why you matter, you become the \u201csame as everyone else\u201d. And that\u2019s bland not brand.”<\/em><\/p>\n

This hands-on<\/strong>, interactive workshop is designed to help you build the foundations of a brand that\u2019s clear, confident, and consistent. Not just visually, but in the way you speak, pitch, and show up in the world.<\/em><\/p>\n

Join Paul Bell<\/strong> and John Taylor<\/strong> from Better as they guide you through Better\u2019s brand strategy framework. They\u2019ll help you define the key ingredients that make your business easier to recognise, trust, and choose.”<\/em><\/p>\n<\/div>\n

Please note: This is a closed event for programme beneficiaries only, and anyone new to the programme can sign up via the following link<\/span> –\u00a0https:\/\/teesvalley-ca.gov.uk\/business\/supply-chain\/<\/a><\/h3>\n

 <\/p>\n<\/div>\n

For more information and to register please click here<\/a>.<\/h2>\n","protected":false},"excerpt":{"rendered":"

Extract from event advert “Most SMEs are busy delivering day-to-day. The problem is, if customers, partners, or buyers can\u2019t quickly understand what you do and why you matter, you become the \u201csame as everyone else\u201d. And […]<\/p>\n","protected":false},"author":34,"featured_media":0,"template":"","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","_tribe_events_status":"","_tribe_events_status_reason":"","footnotes":""},"tags":[],"tribe_events_cat":[7,8],"class_list":["post-9348","tribe_events","type-tribe_events","status-publish","hentry","tribe_events_cat-grow","tribe_events_cat-invest","cat_grow","cat_invest"],"yoast_head":"\nSupply Chain - Building a stand-out brand - Business<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/redcarcleveland.co.uk\/business\/event\/supply-chain-building-a-stand-out-brand\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Supply Chain - Building a stand-out brand - Business\" \/>\n<meta property=\"og:description\" content=\"Extract from event advert “Most SMEs are busy delivering day-to-day. The problem is, if customers, partners, or buyers can\u2019t quickly understand what you do and why you matter, you become the \u201csame as everyone else\u201d. And […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/redcarcleveland.co.uk\/business\/event\/supply-chain-building-a-stand-out-brand\/\" \/>\n<meta property=\"og:site_name\" content=\"Business\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/redcarcleveland.co.uk\\\/business\\\/event\\\/supply-chain-building-a-stand-out-brand\\\/\",\"url\":\"https:\\\/\\\/redcarcleveland.co.uk\\\/business\\\/event\\\/supply-chain-building-a-stand-out-brand\\\/\",\"name\":\"Supply Chain - Building a stand-out brand - Business\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/redcarcleveland.co.uk\\\/business\\\/#website\"},\"datePublished\":\"2026-01-29T10:51:54+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/redcarcleveland.co.uk\\\/business\\\/event\\\/supply-chain-building-a-stand-out-brand\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/redcarcleveland.co.uk\\\/business\\\/event\\\/supply-chain-building-a-stand-out-brand\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/redcarcleveland.co.uk\\\/business\\\/event\\\/supply-chain-building-a-stand-out-brand\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/redcarcleveland.co.uk\\\/business\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Events\",\"item\":\"https:\\\/\\\/redcarcleveland.co.uk\\\/business\\\/events\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Supply Chain – Building a stand-out brand\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/redcarcleveland.co.uk\\\/business\\\/#website\",\"url\":\"https:\\\/\\\/redcarcleveland.co.uk\\\/business\\\/\",\"name\":\"Business\",\"description\":\"Just another Redcar Cleveland Sites site\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/redcarcleveland.co.uk\\\/business\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Supply Chain - Building a stand-out brand - Business","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/redcarcleveland.co.uk\/business\/event\/supply-chain-building-a-stand-out-brand\/","og_locale":"en_GB","og_type":"article","og_title":"Supply Chain - Building a stand-out brand - Business","og_description":"Extract from event advert “Most SMEs are busy delivering day-to-day. The problem is, if customers, partners, or buyers can\u2019t quickly understand what you do and why you matter, you become the \u201csame as everyone else\u201d. And […]","og_url":"https:\/\/redcarcleveland.co.uk\/business\/event\/supply-chain-building-a-stand-out-brand\/","og_site_name":"Business","twitter_card":"summary_large_image","twitter_misc":{"Estimated reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/redcarcleveland.co.uk\/business\/event\/supply-chain-building-a-stand-out-brand\/","url":"https:\/\/redcarcleveland.co.uk\/business\/event\/supply-chain-building-a-stand-out-brand\/","name":"Supply Chain - Building a stand-out brand - Business","isPartOf":{"@id":"https:\/\/redcarcleveland.co.uk\/business\/#website"},"datePublished":"2026-01-29T10:51:54+00:00","breadcrumb":{"@id":"https:\/\/redcarcleveland.co.uk\/business\/event\/supply-chain-building-a-stand-out-brand\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/redcarcleveland.co.uk\/business\/event\/supply-chain-building-a-stand-out-brand\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/redcarcleveland.co.uk\/business\/event\/supply-chain-building-a-stand-out-brand\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/redcarcleveland.co.uk\/business\/"},{"@type":"ListItem","position":2,"name":"Events","item":"https:\/\/redcarcleveland.co.uk\/business\/events\/"},{"@type":"ListItem","position":3,"name":"Supply Chain – Building a stand-out brand"}]},{"@type":"WebSite","@id":"https:\/\/redcarcleveland.co.uk\/business\/#website","url":"https:\/\/redcarcleveland.co.uk\/business\/","name":"Business","description":"Just another Redcar Cleveland Sites site","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/redcarcleveland.co.uk\/business\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"}]}},"_links":{"self":[{"href":"https:\/\/redcarcleveland.co.uk\/business\/wp-json\/wp\/v2\/tribe_events\/9348","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/redcarcleveland.co.uk\/business\/wp-json\/wp\/v2\/tribe_events"}],"about":[{"href":"https:\/\/redcarcleveland.co.uk\/business\/wp-json\/wp\/v2\/types\/tribe_events"}],"author":[{"embeddable":true,"href":"https:\/\/redcarcleveland.co.uk\/business\/wp-json\/wp\/v2\/users\/34"}],"version-history":[{"count":8,"href":"https:\/\/redcarcleveland.co.uk\/business\/wp-json\/wp\/v2\/tribe_events\/9348\/revisions"}],"predecessor-version":[{"id":9357,"href":"https:\/\/redcarcleveland.co.uk\/business\/wp-json\/wp\/v2\/tribe_events\/9348\/revisions\/9357"}],"wp:attachment":[{"href":"https:\/\/redcarcleveland.co.uk\/business\/wp-json\/wp\/v2\/media?parent=9348"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/redcarcleveland.co.uk\/business\/wp-json\/wp\/v2\/tags?post=9348"},{"taxonomy":"tribe_events_cat","embeddable":true,"href":"https:\/\/redcarcleveland.co.uk\/business\/wp-json\/wp\/v2\/tribe_events_cat?post=9348"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}